Anchal Andrews - Director & CEO

Anchal Andrews is an accomplished leader with over two decades of experience driving leadership excellence, customer experience, and strategic business transformation across global industries. With a career spanning elite billionaire family enterprises, she has played a pivotal role in enhancing leadership capabilities, fostering organizational growth, and delivering impactful business strategies.
A recipient of a prestigious scholarship for a Master of Science in Strategic Human Resource Management from Roehampton University (UK), Anchal’s expertise is widely recognized. She has been featured in NewsX for her contributions to the PM Wani initiative, aligning with India’s national digital vision, and has been acknowledged in Professional Manager Magazine (UK) and FHRAI Magazine (India) for her leadership in professional services and frontline excellence.
An esteemed author, Anchal penned Beyond Frontline Excellence, published by Partridge (a Penguin Random House imprint, Singapore), cementing her authority in customer experience and leadership strategy. Her industry influence was further recognized as a Finalist for the Stars of Business Awards – Middle East in the Professional Services category.
A sought-after thought leader and keynote speaker, Anchal is frequently invited to share insights at global conferences, seminars, and media platforms. She played a critical role in conceptualizing and executing the Miles of Smiles Customer Charter for one of the UAE’s premier automotive dealerships, representing luxury and high-performance brands including Bentley, Bugatti, McLaren, Mitsubishi, Chery, and JAC.
Her outstanding contributions to leadership and management have earned her a Fellowship at the Chartered Management Institute (UK), an honor conferred by the Royal Charter. Through her expertise in business strategy, leadership development, and customer-centric excellence, Anchal Andrews continues to drive transformative impact across industries on a global scale.